{"id":74181,"date":"2024-02-12T13:15:48","date_gmt":"2024-02-12T16:15:48","guid":{"rendered":"https:\/\/www.fatosefotosnews.com.br\/morre-a-fundadora-do-magazine-luiza-aos-97-anos\/"},"modified":"2024-02-12T13:15:48","modified_gmt":"2024-02-12T16:15:48","slug":"morre-a-fundadora-do-magazine-luiza-aos-97-anos","status":"publish","type":"post","link":"https:\/\/www.fatosefotosnews.com.br\/?p=74181","title":{"rendered":"Morre a fundadora do Magazine Luiza aos 97 anos"},"content":{"rendered":"<p>A fundadora do Magazine Luiza, Luiza Trajano Donato, morreu na madrugada desta segunda-feira (12), em Franca, no interior paulista, aos 97 anos. Ela era tia da empres\u00e1ria Luiza Helena Trajano, atual presidente do Conselho de Administra\u00e7\u00e3o da empresa.<img decoding=\"async\" src=\"https:\/\/agenciabrasil.ebc.com.br\/ebc.png?id=1580800&#038;o=node\" style=\"width:1px;height:1px\"><img decoding=\"async\" src=\"https:\/\/agenciabrasil.ebc.com.br\/ebc.gif?id=1580800&#038;o=node\" style=\"width:1px;height:1px\"><\/p>\n<p>Aos 31 anos, investiu as economias dos anos de trabalho no varejo para comprar seu pr\u00f3prio neg\u00f3cio, a loja de presentes Cristaleira, localizada no centro de Franca, que depois foi rebatizada de Magazine Luiza.<\/p>\n<p>No in\u00edcio da d\u00e9cada de 90, ela escolheu a sobrinha Luiza Helena Trajano como sucessora \u00e0 frente dos neg\u00f3cios. Na \u00e9poca, a empresa era uma rede de varejo de eletroeletr\u00f4nicos e m\u00f3veis familiar, com lojas localizadas, principalmente, em cidades de S\u00e3o Paulo e Minas Gerais. Sob o comando de Luiza Helena, o Magazine Luiza tornou-se uma varejista nacional e de capital aberto.<\/p>\n<p>\u201cMuitos dos valores que hoje regem os mais de 30 mil\u00a0colaboradores do Magalu s\u00e3o reflexo do jeito de pensar e de agir de sua fundadora. Tia Luiza tinha uma energia quase inesgot\u00e1vel para o trabalho. N\u00e3o importava se a tarefa a ser feita era empacotar um produto ou descarregar um caminh\u00e3o de mercadorias. Era uma vendedora apaixonada, que conhecia as necessidades, os gostos e as possibilidades de seus clientes. Cada um deles era e deveria ser tratado como algu\u00e9m especial, como a raz\u00e3o de ser do neg\u00f3cio\u201d, diz nota da Magazine Luiza.<\/p>\n<p id=\"infocoweb_fonte\" class=\"infocoweb_fonte\">Fonte: <a target=\"_blank\" href=\"https:\/\/agenciabrasil.ebc.com.br\/geral\/noticia\/2024-02\/morre-fundadora-do-magazine-luiza-aos-97-anos#968ed9ab-3530-4755-a3d1-44d1ebe5502d\" rel=\"noopener\">EBC GERAL<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A fundadora do Magazine Luiza, Luiza Trajano Donato, morreu na madrugada desta segunda-feira (12), em Franca, no interior paulista, aos 97 anos. Ela era tia da empres\u00e1ria Luiza Helena Trajano, atual presidente do Conselho de Administra\u00e7\u00e3o da empresa. Aos 31 anos, investiu as economias dos anos de trabalho no varejo para comprar seu pr\u00f3prio neg\u00f3cio, [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":74182,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_themeisle_gutenberg_block_has_review":false,"page_builder":"","footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[167],"tags":[11992,9434,18699,401],"class_list":["post-74181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-geral","tag-fundadora","tag-luiza","tag-magazine","tag-morre"],"acf":[],"nelio_content":{"autoShareEndMode":"never","automationSources":{"useCustomSentences":false,"customSentences":[]},"efiAlt":"","efiUrl":"","followers":[5],"highlights":[],"isAutoShareEnabled":true,"networkImageIds":[],"permalinkQueryArgs":[],"series":[],"suggestedReferences":[]},"yoast_head":"<!-- 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