{"id":78660,"date":"2024-03-14T12:32:31","date_gmt":"2024-03-14T15:32:31","guid":{"rendered":"https:\/\/www.fatosefotosnews.com.br\/bradesco-e-cnn-brasil-firmam-parceria-estrategica-para-cobertura-do-sxsw\/"},"modified":"2024-03-14T12:32:31","modified_gmt":"2024-03-14T15:32:31","slug":"bradesco-e-cnn-brasil-firmam-parceria-estrategica-para-cobertura-do-sxsw","status":"publish","type":"post","link":"https:\/\/www.fatosefotosnews.com.br\/?p=78660","title":{"rendered":"Bradesco e CNN Brasil firmam parceria estrat\u00e9gica para cobertura do SXSW"},"content":{"rendered":"<p><meta name=\"robots\" content=\"noindex\"><mreta name=\"googlebot\" content=\"noindex\"><\/p>\n<div class=\"Noticia_Foto fato\">\n<figure class=\"foto-legenda\" style=\"position: relative\">\n<div class=\"foto-legenda-img\"> <img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.statig.com.br\/bancodeimagens\/0a\/nk\/vj\/0ankvj5kv5oahiiexumdx2z0u.jpg\" loading=\"lazy\" width=\"652\" height=\"408\" alt=\"Bradesco e CNN Brasil firmam parceria estrat\u00e9gica para cobertura do SXSW\" title=\"Bradesco e CNN Brasil firmam parceria estrat\u00e9gica para cobertura do SXSW\"> <\/div><figcaption class=\"foto-legenda-citacao\"> <cite>Adnews<\/cite> <\/p>\n<div class=\"foto-legenda-citacao-text\">Bradesco e CNN Brasil firmam parceria estrat\u00e9gica para cobertura do SXSW<\/div>\n<\/figcaption><\/figure>\n<\/p>\n<\/div>\n<p>O <a href=\"https:\/\/adnews.com.br\/tag\/bradesco\/\" target=\"_blank\" rel=\"noopener\"> <span style=\"color: #800080\"> <strong>Bradesco<\/strong> <\/span> <\/a> lan\u00e7ou uma parceria estrat\u00e9gica com a <a href=\"https:\/\/adnews.com.br\/tag\/cnn-brasil\/\" target=\"_blank\" rel=\"noopener\"> <span style=\"color: #800080\"> <strong>CNN Brasil<\/strong> <\/span> <\/a> para proporcionar uma cobertura multim\u00eddia do South by Southwest (SXSW), evento que acontece at\u00e9 o pr\u00f3ximo s\u00e1bado (16) em Austin, no Texas (EUA). O banco tem sua marca em destaque em vinhetas, <em>displays<\/em> , barras de not\u00edcias e no espa\u00e7o do est\u00fadio da CNN Innovation, um quadro especial do telejornal CNN Prime Time, projetado exclusivamente para o festival.<\/p>\n<p>A parceria inclui tamb\u00e9m uma presen\u00e7a marcante nas m\u00eddias digitais. A marca do Bradesco est\u00e1 presente em m\u00eddias <em>display<\/em> no Portal CNN e no compartilhamento de tela, al\u00e9m de a\u00e7\u00f5es para as redes sociais, com v\u00eddeos especialmente produzidos para Reels, TikTok e Shorts compartilhados nos canais oficiais do CNNBrasil, CNNPop e CNNEconomia.<\/p>\n<blockquote>\n<p>\u201cA parceria com a CNN Brasil \u00e9 uma excelente oportunidade de oferecer aos telespectadores conte\u00fado exclusivo sobre tecnologia, inova\u00e7\u00e3o e cultura, assuntos t\u00e3o relevantes para o Bradesco. Com os conte\u00fados entregues, \u00e9 poss\u00edvel criar uma conex\u00e3o do p\u00fablico do evento com a marca, levando <em>insights<\/em> e curiosidades do cen\u00e1rio global para quem for acompanhar tudo sobre o festival diretamente de casa\u201d, comenta Nath\u00e1lia Garcia, diretora de Marketing, CRM e Vendas Digitais do Bradesco.<\/p>\n<\/blockquote>\n<p>O CNN Innovation, apresentado por Marcelo Tripoli, \u00e9 uma janela para a inova\u00e7\u00e3o dentro do CNN Prime Time, um telejornal din\u00e2mico liderado por M\u00e1rcio Gomes, transmitido de segunda a domingo, \u00e0s 20h. Este quadro oferece uma vis\u00e3o exclusiva do SXSW, destacando as \u00faltimas tend\u00eancias e desenvolvimentos no mundo da tecnologia, cultura e inova\u00e7\u00e3o.<\/p>\n<blockquote>\n<p>\u201c\u00c9 um imenso orgulho contar com o Bradesco nesta parceria para um espa\u00e7o exclusivo e in\u00e9dito da CNN Brasil, pioneira ao ser a primeira TV brasileira a montar estrutura de cobertura no SXSW. Estaremos com uma <em>content house<\/em> no JW Marriot, hotel que abriga muitos pain\u00e9is do festival, de onde a CNN Brasil far\u00e1 entradas ao vivo e gravadas, al\u00e9m de receber convidados e entrevistados. A cobertura ser\u00e1 memor\u00e1vel\u201d, afirma Mariana Cantarelli, diretora de Estrat\u00e9gia Comercial e Marketing da CNN Brasil.<\/p>\n<\/blockquote>\n<p>Essa colabora\u00e7\u00e3o entre o Bradesco e a CNN Brasil representa uma estrat\u00e9gia de marketing inovadora, proporcionando ao banco visibilidade \u00fanica em um evento globalmente reconhecido, enquanto a CNN Brasil enriquece sua cobertura com <em>insights<\/em> valiosos do setor financeiro e banc\u00e1rio. A iniciativa reflete o compromisso de ambas as entidades com a inova\u00e7\u00e3o e a entrega de conte\u00fado relevante para o p\u00fablico.<\/p>\n<p> <strong>Acompanhe o Adnews no <span style=\"color: #800080\"> <a style=\"color: #800080\" href=\"https:\/\/www.instagram.com\/adnews.oficial\/\" data-tt='{\"link\":\"https:\/\/www.instagram.com\/adnews.oficial\/\",\"font\":{\"name\":\"SFUIText-Bold\",\"pointSize\":0},\"fontHints\":1}'>Instagram<\/a> <\/span> e <a href=\"https:\/\/www.linkedin.com\/company\/adnews-oficial\/posts\/?feedView=all\" data-tt='{\"link\":\"https:\/\/www.linkedin.com\/company\/adnews-oficial\/posts\/?feedView=all\",\"font\":{\"name\":\"SFUIText-Bold\",\"pointSize\":0},\"fontHints\":1}'> <span style=\"color: #800080\">LinkedIn<\/span> <\/a> . #WhereTransformationHappens<\/strong> <\/p>\n<p>The post <a href=\"https:\/\/adnews.com.br\/bradesco-e-cnn-brasil-firmam-parceria-estrategica-para-cobertura-do-sxsw\/\">Bradesco e CNN Brasil firmam parceria estrat\u00e9gica para cobertura do SXSW<\/a> appeared first on <a href=\"https:\/\/adnews.com.br\">ADNEWS<\/a> .<\/p>\n<p id=\"infocoweb_fonte\" class=\"infocoweb_fonte\">Fonte: <a target=\"_blank\" href=\"http:\/\/ultimosegundo.ig.com.br\/parceiros\/adnews\/2024-03-14\/bradesco-e-cnn-brasil-firmam-parceria-estrategica-para-cobertura-do-sxsw.html#a255d225-859f-499a-918a-cb86776af3b4\" rel=\"noopener\">Nacional<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adnews Bradesco e CNN Brasil firmam parceria estrat\u00e9gica para cobertura do SXSW O Bradesco lan\u00e7ou uma parceria estrat\u00e9gica com a CNN Brasil para proporcionar uma cobertura multim\u00eddia do South by Southwest (SXSW), evento que acontece at\u00e9 o pr\u00f3ximo s\u00e1bado (16) em Austin, no Texas (EUA). O banco tem sua marca em destaque em vinhetas, displays [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":78661,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_angie_page":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_themeisle_gutenberg_block_has_review":false,"page_builder":"","footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[167],"tags":[1044,179,3688,5066,8051,4538],"class_list":["post-78660","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-geral","tag-bradesco","tag-brasil","tag-cobertura","tag-estrategica","tag-firmam","tag-parceria"],"acf":[],"nelio_content":{"autoShareEndMode":"never","automationSources":{"useCustomSentences":false,"customSentences":[]},"efiAlt":"","efiUrl":"","followers":[5],"highlights":[],"isAutoShareEnabled":true,"networkImageIds":[],"permalinkQueryArgs":[],"series":[],"suggestedReferences":[]},"yoast_head":"<!-- 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